POOKIE BLEZARD - PAZUKI
Pookie Blezard has been the creative director of Pazuki for over 30 years, engaged in a continuous evolution of printing and embroidery techniques, colour and fabric experimentation – producing women’s clothes and accessories, (and sometimes men’s) for anyone who wants something special.
Brought up in Barnes, South West London, by musician parents in a house where nothing had been thrown away for generations. “I was always knitting, sewing, drawing, making patchwork – and roaming free around Barnes Common on my bicycle. In fact nothing much has changed, I’m still doing all of the above!” “Everyone should wear clothes that make them feel good. I was always allowed to wear whatever I liked as a child, (usually a strange combination of hand-me-downs from country cousins).”
“Down with black! It may make you feel thin but it seems so joyless. I know I’m a print designer, but a woman who walks into a room wearing beautiful colours or a great print, immediately attracts and intrigues me. And that is what I love to create.”
Pazuki’s ethos is to enable women to feel confident and express themselves as individuals through pattern and colour, with no rules or regulations.
The Pazuki Spring Summer 2017 collection is a continuation of Pookie's recent painterly style and flair for organic shape; focusing on muted pinks, blues and greens to create a collection more harmonious and calming than ever before. Wonderfully serene English gardens in full summer bloom provide a major theme this season, with many of the prints using Pookie's wonderful paintings of the subject as their starting point. This season has seen the introduction of blurred imagery, in a nod to Finnish artist Sandra Kantanen's mystical photography. The bold geometric shapes and blocks of colour that so brashly pierced through the Autumn Winter 2016 collection have evolved into softer, more delicate and spiritual compositions. As always this collection provides the quality of fabric that customers of Pazuki have come to expect. And, as this is a Spring Summer collection, more lightweight and floaty fabrics have been included.
A close partnership has been developed over many years with the factory that spins, weaves and prints the Pazuki collection, ensuring only the finest fibres and highest quality prints are produced. All fabrics are digitally printed carefully and slowly in high resolution with top quality inks to give sharp images with beautiful colours; prints are washed in reverse osmosis filtered water and sun dried adding quality finish, and making them stand out compared to mass produced prints. These processes together with the individual nature of the print design, colour and the contemporary, yet wearable garments combine to create what Pazuki customers worldwide have come to treasure.